Welcome To Serra Toyota and Chevrolet of Saginaw.

Shop Our Courtesy Transportation Program Vehicles

Offer valid from October 1, 2026, through October 31, 2026, on the purchase of a qualifying in‑stock new Chevrolet at Serra Chevrolet Saginaw. Excludes pre‑sold vehicles and dealer trades. An eligible trade‑in is required to qualify for new 2027 Chevrolet models. One pumpkin selection per qualifying vehicle purchase. The savings amount of $250, $500, $750, or $1,000 is determined by the pumpkin the customer selects. Minimum savings is $250. Not every customer will receive $1,000. Savings may only be applied toward the vehicle purchase or as additional trade‑in value. Qualifying vehicles and eligibility are determined by the dealer; see the dealer for the list of qualifying vehicles. May not be combined with all other offers; see dealer for details. Plus tax, title, plate, and documentary fees. Vehicles subject to prior sale. Vehicle images for illustration only. Offer ends 10/31/2026.

Offer valid from October 1, 2026, through October 31, 2026, on the purchase of a qualifying in‑stock new Toyota at Serra Toyota Saginaw. Excludes Toyota Grand Highlander Hybrid, Toyota RAV4, pre‑sold vehicles, and dealer trades. One pumpkin selection per qualifying vehicle purchase. The savings amount of $250, $500, $750, or $1,000 is determined by the pumpkin the customer selects. Minimum savings is $250. Not every customer will receive $1,000. Savings may only be applied toward the vehicle purchase or as additional trade‑in value. Qualifying vehicles and eligibility are determined by the dealer; see the dealer for the list of qualifying vehicles. May not be combined with all other offers; see dealer for details. Plus tax, title, plate, and documentary fees. Vehicles subject to prior sale. Vehicle images for illustration only. Offer ends 10/31/2026.

Check out our competitively-priced vehicles under $15,000!

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Value Trade-In

Special Offers

An Auto Group You Can Trust, Brands That You Love

At Serra Saginaw Automotive, we are committed to providing you with the best experience when searching for your new vehicle. We carry the brands you love along with stress-free buying options and exceptional service. Shop our vehicles today! View All New Vehicles

Chevrolet

Toyota

Discover the Serra Saginaw Automotive Advantage

A Smarter, Simpler, and More Satisfying Car Buying Experience.

Browse Our Inventory

Browse our online inventory to find the car that fits your needs and preferences. You can filter your search by make, model, year, and more.

Customize Your Purchase

Work with our team of experts to customize your purchase, including financing options, trade-in value, and any additional features or accessories you may want.

Scheduled on Your Time

Our team will coordinate the pickup and delivery of your car right to your door, at a time that is convenient for you.

Serra Chevrolet Saginaw

4200 Bay Rd. - Saginaw, MI 48603

Sales: 989-202-7068 | Service: 989-272-9195

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Serra Toyota Saginaw

4320 Bay Rd. - Saginaw, MI 48603

Sales: 989-790-2929 | Service: 989-790-2929

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Welcome to Serra Saginaw Automotive

You rarely find a new auto retailer that provides multiple makes fresh off the assembly line. Typically, versatility comes with pre-owned dealerships, but we take pride in being a new Toyota dealer near Saginaw with brand-new Chevrolet models in-house. Whether you’re looking for a new Chevrolet dealer near Saginaw or a source for current model year Toyota cars, trucks, and SUVs, we invite all drivers in the Bay City and Midland areas to take advantage of our versatile lineup.

Used and New Chevrolet Dealer Near Saginaw

To further accommodate our Freeland clients, we also offer many pre-owned models of all makes, shapes, and sizes! If you’re shopping on a budget and not quite ready for a new Toyota dealer near Saginaw, take advantage of our standard used and certified pre-owned vehicles. We even have options under $15K in immaculate condition! There’s a reason why we’re considered among the top new Toyota dealers near Saginaw. Beyond the versatile lineup we bring to the table, we also offer:

Service specials for your maintenance needs

A fully stocked parts department with genuine OEM components

Easy online finance options

Easy-to-use tools that make your experience seamless and transparent

Experience the Top Chevrolet and New Toyota Dealer Near Saginaw

A stocked showroom with a versatile gallery of makes and models at your disposal makes buying more enjoyable. Add our top-tier customer service and finance team, and you’ve got all the ingredients that go into making us the top new Chevrolet dealer near Saginaw. What are you waiting for? Our team is standing by to help put you in the vehicle you’ve always wanted for a price you can afford.

Our local dealership keeps an outstanding inventory of used cars, trucks, and SUVs. With competitive prices on every pre-owned model for sale on our lot, you won’t find a reason to visit any other dealership in Saginaw.

More About Our Dealerships

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